The platform is rolling out a fresh option that allows them to lessen the volume of AI-made videos appearing in their streams. This step comes as the service announced that it currently hosts in excess of 1 billion content made with AI.
Trial and Implementation
This change is being tested over the coming weeks before a widespread rollout. This shift coincides with a surge in AI content, driven by recent video-generation tools.
The Broader AI Trend
It has been noted that nearly one in 10 of the fastest-growing channels on a competing service primarily display content made by AI. A large amount of this material is deemed “AI slop”, a label for substandard, mass-produced content that is often nonsensical or dreamlike.
Based on user feedback that a lot of users enjoy content made with AI tools, including AI artwork to informative clips, and we intend to offer the community the option to see more or less of that, based on their own likes,” said a platform representative.
Scale of AI Content
TikTok shared that there are currently over a billion videos on its service labeled as AI-generated. In total, more than 100 million pieces of content are uploaded to the platform each day, making AI content a limited portion of its complete catalog.
Customizing Your Feed
Members will be in a position to decrease or raise the amount of AI content they view by opening the “manage topic” feature in the platform and selecting AI-made media. Further subjects that currently be adjusted under the setting include news, style, aesthetics, and dance.
AI Disclosure Rules
Its policies mandate creators to tag convincing AI-made content, and it forbids dangerous deepfakes of well-known individuals or crisis events. Any realistic AI-generated clip that is unmarked can be removed under its community policies.
Additionally, the service will now apply an artificially created watermark to content made using its built-in AI features, or detected by an collaborative effort for spotting artificial media. This action is intended to deter users from trying to bypass the labeling process.
AI Literacy Programs
TikTok is furthermore establishing a two million dollar AI literacy fund for experts and institutions to create informative material about ethical AI use. This project will assist non-profit groups focused on training computer science.
Content Safety Approach
The video-sharing app has justified its content review process, following controversy over plans to make redundant numerous content moderators in Britain. The company is set to eliminate 439 jobs in its trust and safety team in London, with worker representatives and internet security professionals voicing alarm that humans are being replaced by machine-led review.
A company official explained that staff-based oversight would still have a role, but artificial intelligence can safeguard staff by removing the most graphic content prior to it has to be seen by humans. TikTok announced a significant reduction in shocking and graphic content handled by human moderators over the previous year due to the use of its machine learning processes.
It is vital to combine people and machines to ensure user safety,” the executive stated. “We’ll have humans as integral to the approach, but we also think it’s extremely critical to limit contact with unsafe media as quickly as possible, which is where a significant AI assistance is proving valuable work at speed.”
